Privacy Policy

1. Introduction & Data Controller

This Privacy Policy explains how Cre8tive Dzines Ltd ("we", "us", "our", or "Company") collects, uses, stores, and protects personal data obtained from visitors, prospective clients, and customers using our website (www.cre8tivedzines.com), requesting signage or printing quotations, or purchasing commercial fabrication services.

Under the UK Data Protection Act 2018 and the UK General Data Protection Regulation (UK GDPR), the Data Controller responsible for your personal data is:

2. Information We Collect

We only collect personal information that is relevant and necessary to provide you with tailored signage, vehicle livery, print quotes, or to fulfill your manufacturing orders. This includes:

• Contact Details: Your full name, company name, trading name, email address, telephone number, mobile number, and postal billing/installation address.
• Project & Artwork Specifications: Building measurements, architectural photos, artwork files, logos, vector drawings, brand guidelines, and signage specifications provided during inquiries.
• Transaction & Billing Data: Invoicing details, payment confirmation records, quotation references, and purchase histories. (Note: We do not store full credit/debit card numbers on our web servers; all digital transactions are processed through regulated PCI-DSS compliant payment gateways).
• Technical & Browsing Data: IP address, browser type and version, operating system, referral source, pages visited, time spent on pages, and interaction telemetry collected automatically through cookies and tracking pixels.

3. Legal Grounds for Processing Your Data

We process your personal information under the following lawful bases permitted by the UK GDPR:

4. Google Advertising & Analytics Disclosure

To run promotional campaigns on Google Ads and understand how users interact with our website, we implement industry-standard measurement technologies provided by Google LLC:

• Google Ads Conversion Tracking: When you click on an advertisement on Google search or partner networks and visit our site, temporary cookies and unique identifiers may be placed on your device to record actions such as submitting a quotation request form or clicking to call our workshop. This allows us to assess advertising effectiveness.
• Google Analytics 4 (GA4): We use GA4 to collect aggregated, anonymized demographic and behavioral data (such as bounce rates and page view durations). IP anonymization is applied where required.
• Remarketing / Customer Audience Policies: We adhere strictly to the Google Ads Personalized Advertising Policies. We do not use sensitive personal categories (such as health, financial vulnerability, or political beliefs) for targeting.

You can opt out of Google's use of cookies and personalized advertising at any time by visiting Google Ads Settings or through the Your Online Choices UK Guide.

5. How We Share Your Information

We never sell, lease, or rent your personal data to third parties. We only share information with trusted third-party service providers who assist us in fulfilling your orders, strictly bounded by data processing agreements:

• Couriers & Freight Handlers: Approved UK carriers (e.g. DPD, Parcelforce, pallet logistics) for dispatching manufactured signboards, banners, workwear, and print orders to your site.
• Technical Infrastructure: UK-based cloud hosting servers, web administrators, and encrypted backup providers.
• Statutory Authorities: Law enforcement, HMRC, or regulatory bodies when strictly required by UK law.

6. Data Security & Retention

We apply robust technological and operational safeguards including TLS 1.3 encryption across all web traffic, firewalls, and restricted employee access protocols.

We retain personal data only for as long as necessary to fulfill the commercial purposes outlined:

• Quotation Inquiries: Unconverted inquiries are purged within 12 months.
• Client Production & Artwork Files: Retained for up to 5 years to facilitate accurate signage reorders, colour matching, replacement vinyl panels, and maintenance.
• Accounting & Tax Records: Invoices and transaction records are retained for 6 years in accordance with UK statutory financial regulations.

7. Your UK GDPR Data Protection Rights

Under the UK GDPR, you have enforceable legal rights regarding your personal information:

• Right of Access: You can request a copy of the personal data we hold about you (Subject Access Request).
• Right to Rectification: You can ask us to correct inaccurate or incomplete contact or billing records.
• Right to Erasure ("Right to be Forgotten"): You may request deletion of your information where there is no overriding legal obligation for us to maintain it.
• Right to Restrict or Object to Processing: You can object to data processing for marketing or analytics purposes at any time.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw it freely without affecting previous lawful processing.

To exercise any of these rights, please write to us at info@cre8tivedzines.com. We will respond within one calendar month without charge.

If you believe your data has been handled improperly, you have the right to lodge a formal complaint with the UK supervisory authority:
The Information Commissioner’s Office (ICO): Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF | Website: www.ico.org.uk | Helpline: 0303 123 1113.